NR. 28 A newly appointed community manager learns of a conflict regarding a post in the community. This community has recently added new guidelines stating that only links from credible sources are allowed. Several members start to post links on the thread from unreliable sources, and other members are starting to get upset. The post has been reported several times. The community manager wants to educate the community about the new guidelines.
Welche beiden Maßnahmen sollte der Community Manager ergreifen? (Wählen Sie 2)

NR. 29 The community manager of a professional networking group hosts an annual in-person event. The community needs to rapidly transition the event to an online environment.
What should the community manager do to keep people engaged during the online event?

NR. 30 A well-known women’s fashion brand has a significant online presence and a strong customer base in the 50-65 age group. To attract a younger demographic, the company contracts with a famous designer to launch a new line, which launches in one month.
Which two actions should the community manager take to increase brand awareness? (Choose 2)

NR. 31 A company offers marketing training for a monthly fee. In addition to training, paying members are given access to an exclusive online community to connect with their peers. The community is very active, and members report they are getting value from the group. However, the CEO is concerned that the community does not increase revenue or decrease cost for the company and is considering closing the community aspect of the offer.
What action should the community manager take to build a case for keeping the community open?

NR. 32 Ein angesehenes Mitglied der Prominenten-Community verstößt gegen eine Gruppenregel, die keine Beiträge mit politischem Inhalt zulässt. Die Beitragsfreigabe ist in dieser Gruppe aktiviert.
Dies ist das erste Mal, dass dieses Gemeinschaftsmitglied einen Beitrag eingereicht hat und das erste Mal, dass das Gemeinschaftsmitglied gegen die Leitprinzipien verstoßen hat.
Welche zwei Maßnahmen kann der Community-Manager in dieser Situation ergreifen, um die Kultur der Gruppe zu erhalten? (Wählen Sie 2)

NR. 33 A personal trainer wants to grow their online presence. To generate more leads, they create a Facebook Page, a Facebook group and an Instagram profile.
However, the trainer struggles to manage this social media marketing, because of the time required to create content and promote each platform. The results are simply not worth the investment of time. The Instagram profile generates the most reach, while the Facebook group gets the most engagement. The trainer contacts a community manager for help to determine which of the platforms to focus on.
Which critical piece of information does the community manager need to make this decision?

NR. 34 In an established community, members have been posting the same questions repeatedly.
Which three group tools should be used to help members find the answers they are looking for more easily? (Choose 3)

NR. 35 The management team of a mobile app has expectations of maintaining a high level of efficiency. A community member of a group for the app has posted the same question several times over the past few weeks. The team has responded several times that the solution for that problem is still being developed. The member has started to repeatedly ask the same question in comments on unrelated posts.
The community manager needs to ensure this community member does not negatively affect other members.
How should the community manager proceed?

NR. 36 Es gibt eine Online-Community, die vor allem Alleinerziehende unterstützt. Das Leitungsteam stellt fest, dass immer mehr Eltern über ihre Isolation berichten. Eine der obersten Prioritäten der Gemeinschaft ist es, Eltern zusammenzubringen, die sich geografisch nahe sind.
Was kann der Community-Manager tun, um Verbindungen zwischen einsamen Eltern zu schaffen?

NR. 37 The leaders of an organization in Chicago that supports new mothers decide to create an online community to help expand their fundraising opportunities. They plan to take advantage of an upcoming baby show to grow this community at a faster pace.
Which three recommendations should the community manager provide the organization when they create this online community? (Choose 3)

NR. 38 A pharmaceutical brand announces a new drug to stop the spread of a major disease. After the brand shares a press release on its social channels, 10 people claim that another one of the brand’s drugs causes serious side effects. A health reporter for a major newspaper picks up the story and shares the comments on their own channel. Dozens of additional relevant comments are shared on the brand’s press release post. Leadership asks the community manager to document organic, relevant comments over the next two weeks.
Which course of action should the community manager take to efficiently monitor the conversation for potential escalations?

NR. 39 A community manager runs a group for a local rugby team. The group only allows current and former team members to join. A request from an 11-year-old player is declined. The player complains and claims that the community manager is discriminating against them.
Was sollte der Community Manager tun?

NR. 40 Eine integrative Gemeinschaft von Fußballspielern gewinnt einen Bürgerpreis, der es ihr ermöglicht, einen Gemeinschaftsmanager einzustellen. Viele der Mitglieder der Gemeinschaft sind sehbehindert.
Welche beiden Aktivitäten sollte der neu eingestellte Community-Manager ergreifen, um die Community einzubinden? (Wählen Sie 2)

NR. 41 A community manager of a tech startup wants to develop new customer acquisition channels. The startup has a Facebook Page and an Instagram account with a combined reach of 80,000.
The chief marketing officer of the startup directs the community manager to research how to launch a podcast. The startup has not previously used podcasts.
Which first step should the community manager take?

NO.42 A community manager for a national chain department store has many internal stakeholders to manage, particularly across the departments of home and garden, men’s fashion and women’s fashion, which represent the highest sales volume.
The community manager needs to create a monthly content calendar that includes posts that represent each department.
What should the community manager do first?