NO.50 The call center at Cloud Kicks (CK) is receiving higher call volumes than usual, which is leading to longer wait times for customers. CK has decided to engage a team to address this.
What should the strategy designer ask before framing the problem’?

第 51 号 A design team presents their vision for a new product, and their executive team has some fundamental questions about how the product strategy will drive business outcomes.
What should the strategy designer do to address these concerns?

第 52 号 A strategy designer collaborated with the product design team at Cloud kicks and is now coming to the end of their discovery. Which technique should be used to frame the design challenge on the right problems?

第 53 号 Cloud Kicks (CK) is committed to making its new Commerce Cloud accessible to everyone.
Which consideration should CK make when delivering this solution?

第 54 号 An online retailer developing a new sales strategy that releases a new, limited time promotion every 10 minutes to keep shoppers engaged.
The retailer’s strategy designer has concerns that the promotion falls into an ethical risk zone around addiction.
Which strategy should be used to bring potential issues to light?

第 55 号 Cloud Kicks has designed two new features for its online shopping experience. Feature A is a tracker to show existing customers when their footwear will arrive, feature B gives the option to invite friends to purchase, too, focusing on acquiring new customers. Which criteria should the strategy designer use to determine which feature to build first?

NO.56 A strategy designer is working with a product team to reach more diverse audiences.
How should the designer make a case for ensuring all future releases meet accessibility standards7

NO.57 The strategy designer at Cloud Kicks has worked with the development team to create a cross-cloud 360 prototype based on a concept to create a better customer experience and help dive revenue.
What should the designer produce to get buy-in from the business stakeholders?

NO.58 A strategy designer leads a new UX project and needs to align with stakeholders who have varying degrees of interest and influences the project. The designer wants to understand each stakeholder’s potential negative and positive impacts on the project.
Which tactic should be used?

第 59 号 A health and wellness company wants to create a 10-year vision for its business. Which external context for innovation is the least risky trend to influence the company’s strategy?

NO.60 Cloud Kicks (CK) understands that all members of its cross-functional remote team can contribute to the design of a product through collaborative activities.
Which tools should CK use while conducting the next synchronous journey mapping session?

第 61 号 Executive stakeholders have a variety of projects they want to bring to the market across multiple priorities.
What is the most effective way a strategy designer couldinfluence the stakeholders?

第 62 号 Cloud Kicks has envisioned an omnichannel experience for its customers that lets them seamlessly move across devices and select from multiple communication channels when reaching out to the company. The strategy designer creates a go-to-market (GTM) strategy for this concept.
What is a core component of a successful GTM strategy?

NO.63 A strategy designer is working on an app for the financial industry and gets the sense that stakeholders don’t share a common understanding of customer pain points.
What should the strategy designer create to align stakeholders on the most important customer issues’?

NO.64 A consumer healthcare startup wants to collect data on patients’ symptoms over time, and plans to research how to monetize this data.
How should a strategy designer counsel leadership in consideration of ethical implications for both the company and its patients?

第 65 号 Cloud Kicks’ primary business goal for its new customer acquisition program is to increase diversity.
Which inclusive design tactic should help the company solve problems for the broadest possible audience?

NO.66 Cloud Kicks has uncovered a trend in parents and children wearing similar, coordinated fashion. A strategy designer is scoping a project to explore the potential of this opportunity. When should families be invited to co-create with designers?

NO.67 The design team is working on a high-fidelity prototype to create a more enjoyable user experience. The development team is busy and focused on the build, so the design team wants to engage them efficiently.
What is a key reason why they would engage the developer team?

NO.68 Executive stakeholders have a variety of projects they want to bring to the market across multiple priorities.
What is the most effective way a strategy designer could influence the stakeholders?

第 69 号 The design team at Cloud Kicks is making the case for analogous research as part of the design process for a brand new experience.
What should analogous research help them accomplish?

NO.70 Cloud Kicks (CK) works with various technology platforms built up over decades of acquisitions. Each platform has a different level of design maturity, which creates a very inconsistent user experience. To prioritize what to address first, CK needs to assess the business impact.
Which method is typically used to Quantify design debt7

第 71 号 Cloud Kicks (CK) is creating a high-priority loyalty program as part of a larger engagement strategy for the company. Several top leaders want to remain involved but don’t have much time to invest.
What should CK’s strategy designer do to keep these leaders informed and invested, avoiding project disruption due to a lack of alignment?

第 72 号 During requirements discovery for a new mobile app for Cloud Kicks, different business units are proposing conflicting requirements for some of the key use cases. which methodology should be used to resolve conflicts and promote consensus?

第 73 号 At a project kickoff, the strategy designer wants to get ideas from all stakeholders to use as hypotheses. The designer runs a sketching activity with the multi-disciplinary group, asking everyone to sketch. They give everyone fat markers and sticky notes, and set a timer for 5 minutes of sketching.
What is the reason why marker choice is important?